Top 5 Delivered Meal Kits and Specialty Foods Apps in Brazil Q4 2024

During the fourth quarter of 2024, several meal kit and specialty food applications in Brazil showed varied performance trends on a unified platform. This analysis is based on data provided by Sensor Tower, where more insights can be found.

Vivino: Drink The Right Wine recorded a significant increase in weekly revenue, peaking at approximately $8.7K in the last week of December. The app also saw a steady rise in weekly downloads, culminating in 7.3K in the week before Christmas. Meanwhile, weekly active users surged from around 299.6K to over 433.3K by the end of the quarter.

Jão Delivery experienced consistent growth in weekly downloads, reaching a high of 5.2K during mid-December. Although revenue data was not available, the download trends suggest increased user interest.

HelloFresh: Meal Kit Delivery showed modest weekly downloads, with numbers fluctuating and ending the quarter at 231. The app maintained a relatively stable number of weekly active users, closing the quarter at approximately 4.6K.

Factor_ Prepared Meal Delivery saw a decline in weekly downloads, starting at 809 and dropping to 90 by the end of December. However, weekly active users remained relatively stable, indicating consistent engagement from its user base.

EveryPlate: Cooking Simplified had minimal download activity, with numbers dwindling to just 13 by the end of the quarter. Active users showed a slight downward trend but ended the quarter with a mild increase to 1.0K.

These trends highlight the varying levels of user engagement and interest across different applications in the Brazilian market during this period.